Privacy Policy

1. Who we are

For the purposes of UK data protection law, Zita Motors Ltd is responsible for the personal information described in this Privacy Policy where we determine how and why that information is used.

Zita Motors Ltd
Company Registration No. 17185025
Offley Hoo Farm, Kings Walden Rd
Offley, Hitchin SG5 3ED

Telephone: 07888 695957

Email: sales@zitamotors.co.uk

2. Information we may collect

Depending on how you interact with us, we may collect information including:

• your name;
• postal address;
• email address;
• telephone number;
• details you provide when making a vehicle enquiry;
• vehicle registration numbers and information relating to a vehicle you wish to sell or part exchange;
• information relating to a vehicle you purchase from us;
• communications between you and Zita Motors, including emails, telephone enquiries and website enquiries;
• information required to process or record payments;
• information you provide when requesting information about finance;
• technical information generated when you use our website, which may include your IP address, browser type, device information and website activity; and
• any other information you voluntarily provide to us.

We will only request information that is reasonably necessary for the relevant enquiry, transaction or service.

3. How we use your personal information

We may use your information to:

• respond to enquiries about our vehicles or services;
• arrange vehicle viewings and appointments;
• manage vehicle purchases and sales;
• provide vehicle valuations and deal with part-exchange enquiries;
• prepare and administer sales documentation;
• provide information about warranties and other products or services requested by you;
• deal with finance-related enquiries where applicable;
• process and record payments;
• provide customer service and respond to questions or concerns;
• maintain our accounting and business records;
• prevent fraud, misuse and other unlawful activity;
• operate, secure and improve our website and services;
• comply with legal, regulatory, tax and accounting requirements; and
• establish, exercise or defend legal claims where necessary.

4. Our lawful bases for using your information

UK data protection law requires us to have a lawful basis for processing personal information. Depending on the circumstances, we may rely on:

Contract

Where processing is necessary to take steps at your request before entering into a contract, or to perform a contract with you, such as buying or selling a vehicle.

Legal obligation

Where we need to process or retain information to meet a legal requirement, including tax, accounting or other statutory obligations.

Legitimate interests

Where processing is reasonably necessary for the legitimate operation of our business and those interests are not overridden by your rights.

Consent

Where we specifically ask for your permission and consent is the appropriate lawful basis. Where we rely on consent, you may withdraw it at any time.

5. Who we may share your information with

We do not sell your personal information.

Where necessary for the purposes described in this policy, we may share relevant information with:

• IT, website and hosting service providers;
• payment processing providers;
• warranty and vehicle-related service providers;
• professional advisers such as accountants, legal advisers or insurers;
• finance providers or authorised finance intermediaries where you specifically request a finance service or application;
• fraud prevention, identity verification or security service providers where appropriate;
• government departments, regulators, law enforcement agencies, courts or other authorities where disclosure is required or permitted by law; and
• other suppliers that help us provide a service you have requested.

6. Finance enquiries

Zita Motors Ltd may provide information about finance options available in connection with vehicles.

If you ask us to assist with a finance enquiry, information you provide may need to be shared with an appropriate finance provider, broker or other authorised organisation involved in providing or arranging that service.

Where another organisation receives your information as an independent data controller, its own privacy policy will explain how it uses your information.

We will update this Privacy Policy and our finance information where necessary as our finance arrangements develop.

7. Payments

Where you make a payment to Zita Motors, payment information may be processed by our bank, card payment provider or another payment service provider.

We do not need to retain your complete payment-card details simply because you make a card payment.

8. Our website, cookies and similar technologies

Our website may use cookies and similar technologies to operate correctly, remember preferences, improve performance, understand how the website is used and provide third-party functionality.

Certain website functions may also be provided by third parties. For example, our website currently includes Google Maps to help visitors locate our showroom.

Some technologies are strictly necessary for a website or requested service to function. Other non-essential technologies may require your permission before they are used.

More detailed information is provided in our Cookie Policy and through the cookie preference controls available on this website.

9. How long we keep your information

We do not intend to keep personal information for longer than is reasonably necessary.

The appropriate retention period depends on the nature of the information and why we hold it.

• the duration of our relationship with you;
• whether the information relates to a vehicle transaction, warranty or other ongoing service;
• legal, tax and accounting requirements;
• the need to respond to enquiries or resolve disputes; and
• the possibility of legal claims.

When personal information is no longer required, we will take reasonable steps to delete it or otherwise dispose of it securely.

10. How we protect your information

We take reasonable organisational and technical measures designed to protect personal information against unauthorised access, loss, misuse, alteration or disclosure.

However, no internet service, electronic transmission or storage system can be guaranteed to be completely secure.

11. Your data protection rights

Depending on the circumstances, UK data protection law may give you rights including the right to:

• ask us for access to the personal information we hold about you;
• ask us to correct inaccurate or incomplete information;
• ask us to erase personal information in certain circumstances;
• ask us to restrict the way we use your information in certain circumstances;
• object to certain types of processing;
• receive certain information in a portable format where the right applies; and
• withdraw consent where we rely on your consent.

To exercise a data protection right, contact us using the details below.

12. Concerns about your information

If you have a concern about how Zita Motors has handled your personal information, please contact us first so that we have an opportunity to investigate and respond.

You also have the right to raise a concern with:

Information Commissioner’s Office (ICO)
ico.org.uk

This section relates specifically to the handling of personal information and is not intended to describe an FCA-regulated complaints procedure.

13. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our website, services, suppliers or legal requirements.

14. Contact us

If you have questions about this Privacy Policy or want to exercise a data protection right, please contact: